The Director of Resolute Bamboo Care came to me for a complete brand refresh. The brand was lacking colour and recognition throughout, so I design a complete new brand identity with guidelines for them to follow and execute within the branding.
Resolute Bamboo Care are a small, family run business operating within the UK. There mission is to increase the speed of transition from plastic to biodegradable, ethical materials. By increasing the awareness of plastic alternatives, they can take a positive step to reducing the dependence on plastic.
My challenge was to find an find a way of making the brand stand out more to the public, and to develop a crisp clean design, bringing more interest to the cause and to attract people to help by buying these ethical products.